The Craft of Couture

Model Malain Giura
Photographed by Andrew Egan
Hair and makeup by Rodrigo Salles for Shuki Zikri
Concept by Louise Egan

Full-length studio portrait of model Malain Giura wearing narrow sunglasses by Leisure Society and a dramatic voluminous gown made of textured paper material, posed with one hand on her hip

These sculptural garments set the stage for eyewear equally worthy of attention: fierce, statement-making frames crafted with striking detail, thoughtful engineering, and bold design. These sunglasses and optical frames are architectural, expressive, and innovative — yet completely wearable. Together, the paper couture and artful eyewear elevate the shoot into a celebration of imagination, craftsmanship, and fashion that dares to be both fearless and beautiful.

The spark came from a simple image – a girl holding a sheet of brown paper that almost resembled a dress. Louise Egan, a gifted costume designer whose film and television credits include Dark Shadows, About a Boy, Sex Education, Ted Lasso, and more, shared the moment with her brother, creative director Andrew Egan, during a recent visit. What began as casual conversation quickly turned into a creative challenge: “What if we made couture garments from brown paper?” Louise assembled a mood board, and the idea took flight.

See the full article or explore the entire Ac EYE x 20/20 Magazine.

Close-up portrait of model Malain Giura in rimless sunglasses by Diamante Eyewear, framed by an architectural, fan-like garment of folded textured material, lit in warm tones