Clare Vivier for Clare V.: The Art of Getting Dressed
How curiosity, craft, and personal expression have shaped the world of Clare V.
By Karen Giberson
When I arrived at Clare V. headquarters in Los Angeles, there was a photo shoot underway in the parking lot. Inside, an energized team moved from task to task, buzzing around while meticulously attending to details. There was an unmistakable warmth to the place — kindness, creativity, and feminine energy filled the air.
It felt very much like the woman behind the brand.
Clare Vivier has been fascinated by clothes for as long as she can remember — not simply fashion, but what getting dressed says about who we are. “I have been thinking a lot about the art of getting dressed and how what you wear says about you — how you express yourself,” she told me. “It’s very much a part of me.”